How to Stretch Your Community Involvement Resources
Tight budgets and limited resources don't have to keep you from getting involved in your community. Community outreach doesn't necessarily mean a major commitment of financial and human resources, even if you want to start a program from scratch.
It just may be a matter of connecting your company with the established resources of a non-profit organization already respected in communities across the country for helping hundreds of companies forge partnerships with local organizations and governments. Consider Keep America Beautiful.
Founded in 1953, Keep America Beautiful, Inc., is a national, non-profit public education organization dedicated to enhancing the natural beauty and environment of America, while improving waste handling practices at the local level.
From its roots as an organization primarily devoted to litter prevention and eradication, Keep America Beautiful has grown into a grassroots network of 500 affiliates in 41 states building partnerships with volunteer organizations, government agencies and the private sector to manage waste in the safest and most efficient manner.
The affiliates are led by an active network of 20,000 volunteers - public officials, teachers, and community, business and government leaders. All are trained and certified by Keep America Beautiful and apply the network's behaviorally based, five-step approach to reduce litter, improve waste handling, educate the public about solid waste issues and generate awareness of public lands and stewardship. The five steps are:
Keep America Beautiful has the resources to help you establish locally based programs such as community recycling, employee awareness campaigns and school programs. Through its affiliates, Keep America Beautiful has worked in partnership with hundreds of companies, large and small, on a variety of programs.
Recycling and waste minimization offer you the opportunity to lower waste disposal costs while making a significant contribution to local efforts to reduce the volume of municipal solid waste being managed.
Keep America Beautiful's "Waste in the Workplace" guidebook assists companies of every size in investigating components of their waste stream and developing strategies to minimize waste through recycling and other actions.
The guide, prepared by KAB in cooperation with solid waste professionals from the pubic and private sectors, offers a unique waste audit process that enables employees and management to identify the sources of waste.
Once the origins of waste components have been found, companies use Waste in the Workplace to plan in-house recycling programs and conduct a variety of steps to reduce waste.
Examples of how Waste in the Workplace has been used recently include the following cases:
Copies of the guidebook are $6.50 each, including shipping and handling. Send check or purchase order to Keep America Beautiful, Inc., 9 West Broad Street, Stamford, Conn. 06902.
Through their community programming, local Keep America Beautiful affiliates have influenced more responsible attitudes and behavior toward the environment in over 76 million Americans. Affiliates conduct public forums and participate on government advisory boards, bring environmental education into neighborhoods and schools, help businesses reduce waste and manage recycling, litter prevention, and beautification programs.
Each affiliate is guided by a trained coordinator, a board of directors and subcommittees of volunteers from public and private sectors. Together, local needs are being identified and innovative programs are raising community awareness and effecting long-term changes through hands-on involvement.
Keep America Beautiful is supported by more than 200 corporate sponsors representing a range of industries and trade associations, including Browning-Ferris Industries, Inc., Ford Motor Co., the Steel Recycling Institute, the Glass Packaging Institute, and Nabisco Brands.
For more information about joining Keep America Beautiful in your community, call the organization at 203-323-8987.